They were not providing any value to their most important audience, the buyer. How easy is it to dismiss a property when viewing it online? Worse off, most Realtors do not use video even though recent Domain.com statistics proved that video increases listing inquires by 403%! Facebook also estimates in only 5 years time their platform will be 100% video.
Even though video is the future, not all videos are created equal. Video does not need to be elaborate, but it does need to convey the right message stimulating the two main human senses, sight and sound and the two main points of focus, features and benefits. Think about it, how often do you watch a movie with no sound, no one talking, or no direction? There needs to be purpose behind every bit of information presented to the buyer. That’s the premise of HyperSold – Purposeful, Result-based Marketing. We utilize the power of professional voice-over narration, narrated neighborhood sight maps, and a convincing, buyer-focused script that we write for you to make your property video come to life! Headquartered near Butterfly Beach in the beautiful Santa Barbara, CA, HyperSold keeps a full-time in-house staff, uses cutting edge technology and is committed to over-deliver value to their customers.
Every listing is unique, our mission is to Expose it.